The Social Media Editor will be responsible for creating and curating content for social media platforms, including but not limited to Facebook, Twitter, and Instagram. They will collaborate with other members of the marketing team to ensure that all social media content is on-brand and consistent with the company’s overall voice and messaging. In addition to content creation, the Social Media Editor will also be responsible for monitoring social media channels for mentions of the company or its products, and responding as necessary. They will also track metrics related to social media engagement and reach, and report back regularly on their findings.

Social Media Editor Job Responsibilities

  • Plan and execute social media strategy for the company or organization
  • Develop and manage content calendar for all social media platforms
  • Engage with followers and fans on a daily basis
  • Monitor social media analytics and provide reports to management
  • Stay up to date on latest trends in social media

Objectives

  • To increase online visibility for the company and its products or services
  • To create and maintain a positive image for the company
  • To interact with potential and current customers, and build relationships with them
  • To generate leads and sales through social media channels
  • To monitor competitor activity and keep upto-date with industry trends
  • To manage social media campaigns from start to finish, within budget and deadlines
  • To produce monthly reports on social media activity and results achieved

Social Media Editor Job Skills & Qualifications Needed

  • The skills and qualifications needed for the role of Social Media Editor vary depending on the employer, but typically include excellent written and communication skills, experience with social media platforms, and knowledge of SEO.